Dell sees 60 percent rise in Web site's holiday shoppers
Central Texas malls and retail stores aren't the only businesses thankful for increased consumer traffic during the busy Thanksgiving holiday weekend.
Round Rock-based Dell Inc. is also singing the praises of American consumers.
From Thursday, Nov. 25 through Sunday, Nov. 28, the computer giant's U.S. consumer business Web site got more than 3.3 million visits from shoppers -- more than a 60 percent increase over the same four-day period in 2003.
John Hamlin, senior vice president of Dell's U.S. Consumer business says the upswing can be attributed to three factors: the convenience of shopping from home, prices reductions on Dell's products and the addition of new consumer electronics like plasma televisions, photo printers and Dell Pocket DJ music players.
Dell (Nasdaq: DELL) is one of Central Texas' fastest-growing companies, reporting a 2003 revenue of $41.4 billion. The company employs about 16,000 people in Central Texas.
© 2004 American City Business Journals Inc.
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